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Brand identity · Logo system · Vehicle livery

SVS Panel & Paint

A bold automotive brand identity for a panel and paint business, built around a chrome shield-and-wordmark logo and rolled out across vehicle livery.

SVS Panel & Paint. Brand identity · Logo system · Vehicle livery
Project overview

SVS Panel & Paint needed a brand as sharp as their workmanship. We built a full visual identity around a distinctive chrome shield logo that holds its own on a workshop wall or a fully wrapped vehicle.

The challenge

Panel and paint shops often look interchangeable. SVS needed an identity that read as premium and trustworthy, stood out in a competitive market, and translated cleanly onto a moving vehicle.

What we created
  • Chrome shield-and-wordmark logo system
  • Colour palette and typographic system
  • Logo anatomy and usage guidelines
  • Logo variations: full, flat, mono and badge
  • Vehicle livery and brand applications
The visual system

A high-contrast automotive system: a polished chrome shield, a sharp custom wordmark and a tight palette of deep black, steel silver and performance red. Built to stand out everywhere, from print to a full vehicle wrap.

SVS Panel & Paint visual 1
SVS Panel & Paint visual 2
SVS Panel & Paint visual 3
SVS Panel & Paint visual 4
SVS Panel & Paint visual 5
SVS Panel & Paint visual 6
SVS Panel & Paint visual 7
The outcome

A strong, consistent automotive brand that reads as premium and reliable, and rolls out cleanly across signage, print and vehicle livery.

Related services
Need signage only?

Visit SignSpot, our dedicated signage brand for vehicle signage, shopfront signage, window graphics and commercial signage.

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Tell us about your business and what you’re trying to launch. Or email sales@vividicon.co.nz.

Or email sales@vividicon.co.nz