MAS Mechanical
A complete industrial brand identity for a mechanical engineering business, built around a bold gear-and-wordmark logo that feels strong and precise.
MAS Mechanical needed a brand that matched the precision of their engineering work. We built a full visual identity around a distinctive gear-and-wordmark logo, ready to apply across signage, vehicles, uniforms and print.
Mechanical and automotive businesses often look generic and interchangeable. MAS needed an identity that felt established and trustworthy, and held up just as well on a workshop wall, a vehicle wrap or a business card.
- Gear-and-wordmark logo system
- Colour palette and typographic system
- Logo anatomy and usage guidelines
- Logo variations: full, flat, mono, badge and horizontal
- Brand applications across signage, vehicles and print
A bold industrial system: a metallic gear icon, a sharp custom wordmark anchored by a red accent ‘A’, and a tight palette of deep black, steel silver and mechanical red. High contrast, so it stands out wherever it lands.
A strong, consistent industrial brand that reads as precise and reliable, and rolls out cleanly across workshop signage, vehicle graphics, uniforms and print.
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Tell us about your business and what you’re trying to launch. Or email sales@vividicon.co.nz.
Or email sales@vividicon.co.nz